The icon redefines the concept of foundation as art, trading high glamour for a painterly canvas—it’s a high-concept lesson in The Art of Beauty.
Lady Gaga is no stranger to the collision of fashion and performance , yet her latest collaboration with her own brand, Haus Labs , sees the star commanding a new, theatrical classicism. Lensed by Katharina Korbjuhn for The Art of Beauty Campaign (September 2025), the imagery sheds the star’s usual maximalist armor for something more raw and conceptual. The defining image shows Gaga—with a dramatically voluminous, platinum-blonde mane—wrapped in what appears to be a simple white toga-like drape , channeling a modern Aphrodite.
The styling is purposefully disorienting and brilliant. Gaga is perched on a chair, her leg dramatically extended onto a wooden table, wearing a set of ballet-inspired, nude-toned platform shoes with seemingly gravity-defying, rectangular wooden block heels. These sculptural shoes, secured with satin ribbons laced up the calf, are a signature Gaga move: taking a functional item and turning it into a piece of abstract art. The pose is utterly fearless, holding a compact mirror and the product (a square, coral-toned compact) while a white dove is perched on her shoulder, a classic symbol of peace and purity, intentionally juxtaposed with the aggressive architecture of the shoes.
The atmosphere is stark and unforgiving—a clean, white studio space placing all focus on the artist and the product. Her makeup, as seen in a separate portrait, is the epitome of polished sophistication: a clean matte base , a sharp cat-eye liner, and a soft, full, rosy lip. It’s a calculated move to prioritize the craft of makeup application over outlandish fashion. Another sequence of striking images shows the star partially and fully covered in a beige, foundation-like paint , kneeling amongst paint cans marked “HAUS LABS,” a literal and conceptual nod to the idea that foundation is the ultimate blank canvas—it evokes the feeling of a classical sculptor at work. The corset she wears in one shot, a nude, lace-up undergarment over a simple white tee, further emphasizes the theme of deconstruction and process .
This campaign isn’t simply an endorsement; it’s a performance art piece making a direct statement that beauty is art, requiring skill, patience, and a willingness to get messy. It’s an intellectual exercise for the fashion audience that understands the drama is in the deliberate simplification.
Are we ready to trade our high-octane red carpet moments for the quiet confidence of the creative process? Perhaps. After all, the best style is always rooted in the best canvas. For more looks that redefine beauty and artistry, check out our selection of celebrity style moments.
The actor commands the frame in a throwback photoshoot, effortlessly blending saturated colors and playful silhouettes—a perfect encapsulation of early Y2K fashion.
Before the era of minimalist dressing took hold, fashion was unapologetically fun and bright, a spirit perfectly captured by Amanda Bynes in this vibrant early 2000s photoshoot. The imagery channels a distinctive Y2K aesthetic , prioritizing bold color blocking, playful textures, and youthful exuberance. Bynes, with her signature bright smile and long, straight hair, embodies the era’s optimistic approach to style.
One of the most striking outfits plays on an unexpected but successful color pairing: a fitted, V-neck sweater in rich raspberry-pink is teamed with a pencil skirt in pale, butter yellow . This look is a masterclass in contrasting color harmony; the saturated magenta of the top provides a powerful visual anchor against the soft, sunshine yellow of the skirt. The sweater features three-quarter sleeves and a fine knit texture, offering a polished yet approachable feel. This is complemented by vibrant fuchsia slingback pumps with a yellow heel detail, tying the color story together from head to toe. Her accessories include a delicate pink beaded necklace and dainty gold drop earrings, keeping the overall effect light and feminine.
Another look leans into a more mod 1960s inspiration , filtered through the lens of early 2000s whimsy. Bynes wears a sleeveless, A-line mini dress in baby pink, featuring sharp black trim along the armholes, neckline, and hem. The graphic, structured silhouette is modernized by the fabric’s soft color. This daringly short hemline is paired with tall, patent leather-look black boots with a sleek pointed toe, giving the look a playful toughness. Her hair is kept simple and sleek, pulled back in a half-up style, ensuring the focus remains on the dramatic proportions of the outfit.
A third ensemble sees her in a rich, chocolate-brown strapless dress adorned with classic white polka dots . This sophisticated pattern is instantly softened by a voluminous, fluffy lilac-pink cardigan , worn loosely off the shoulders—a defining styling move of the era. The outfit is completed with the same dramatic fuchsia and purple heels , cementing the colorful, feminine mood of the shoot.
Which early 2000s trend are you hoping makes a full, unironic comeback?
Roberts champions effortless, off-duty style while volunteering for Baby2Baby—proving that sometimes, the most authentic look is the one designed for action.
The line between celebrity fashion and practical dressing is often vast, but Emma Roberts effortlessly closed that gap while lending her support to the Baby2Baby organization. Attending a packing session at West Edge in New York on September 16, 2025, to celebrate a new statewide maternal health program, Roberts proved that true style often lies in minimalist, foundational pieces that allow the good work to speak for itself.
Her ensemble is the epitome of thoughtful, elevated casual-cool. She pairs classic mid-wash denim jeans , rolled once at the ankle for an easygoing finish, with an oversized black hooded sweatshirt . The silhouette is relaxed and comfortable—clearly chosen for functionality over fanfare. This move away from overt glamour is a subtle statement in itself, focusing the attention squarely on the cause.
The true artistry in this look is in the details. The black hoodie is worn slightly unzipped, revealing the collar of a crisp white layer underneath—a simple trick that adds a welcome touch of structure and contrast. The jeans, which appear to have a straight or slightly relaxed fit, anchor the look in timeless Americana. For footwear, she embraces a sporty, colorful rebellion with what appear to be low-top sneakers featuring a distinct graphic print on the side, adding a playful pop of color to the otherwise monochromatic upper half.
Roberts’s styling for the event is notably low-key, perfectly aligning with the hands-on atmosphere of the packing session. Her auburn hair is pulled back into a simple, neat bun, showcasing a fresh, radiant complexion—a welcome palette cleanser from heavy, event-ready makeup. This is street style distilled to its most intentional form: authentic, approachable, and focused on purpose. It’s a chic reminder that the best accessory is a helping hand.
