A rare glimpse into her early-career styling, Lana Del Rey (before the ‘sad girl’ empire was fully built) fused Americana kitsch and floral femininity with unapologetic flair.
Every style icon has a beginning. A messy, experimental, and utterly brilliant beginning. And in an August 2010 photoshoot, we see the raw, unpolished genesis of the Lana Del Rey aesthetic. It’s not the polished Riviera queen we’d come to know, but something more raw, more playful, and utterly fascinating.
For Nylon (and its July 2025 issue), Ariana Greenblatt embraces a Gen Z fever dream of Y2K nostalgia, pop kitsch, and hyper-feminine chaos.
There is a new approach to dressing, a kind of glorious, post-algorithmic chaos that feels both deliberate and utterly random. And in the July 2025 issue of Nylon, Ariana Greenblatt’s photoshoot is its perfect embodiment. This isn’t a singular vision, but a beautiful, messy collage of every trend, every mood, all at once.
In a July 2011 photoshoot (a glorious, hazy throwback), Lana Del Rey delivered a masterclass in nostalgic Americana style, blending vintage vibes with effortless glamour.
There’s a kind of style that isn’t just about clothes; it’s about a mood, a feeling. It’s the visual equivalent of a hazy summer song on a loop. And in a July 2011 photoshoot, Lana Del Rey delivered just that: a cinematic, retro-bohemian fever dream. This aesthetic is pure vintage Americana, a glimpse into a world of endless summer and faded glory.
